Advantages Mobile — February 2012 Share This Article Print This Page
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Candy

Sweet treats

Candy and sweet treats are perfect promotional items because of their universal appeal. Nothing says “thank you” or “bring your business to us” quite like a tin, basket or box generously filled with jelly beans, gourmet chocolate or nostalgic candies. In fact, according to retail sales data from the National Confectioners Association, 2011 year-end sales of total U.S. confectionery totaled over $30 billion, up 5.2% from 2010. No matter the budget, candy remains a popular gift for almost any occasion.

Pitch a decorative tin filled with chocolate featuring a full-color, vivid imprint on the lid, either as a one-time gift or for an ongoing program. Or put together individually wrapped treats for a store’s grand opening or as a trade show giveaway. Consider confections as well for employee incentive programs and employee birthdays.

Delicious treats in a decorative container with colorful customization are the perfect way for your client to be remembered, garner repeat business and earn appreciation from employees.

– By Sara Lavenduski

FOR THE SWEET TOOTH iN All OF US.

1. IN THE BAG.

Small one-ounce pillow bag measures 3"x 4" and can be filled with your choice of candy. Label measures 2". Perfect as a trade show giveaway. From Chocolate Inn, asi/44900, 800-526-3437.

2. FOREIGN AFFAIRS.

Deluxe square of Belgian chocolate is available in seven flavors and comes wrapped in your choice of gold or silver foil. Includes fullcolor imprint on sleeve. Ideal as a trade show or convention giveaway. From Astor Chocolate, asi/37185, 732-901-1000.

3. TWO-TONE.

White chocolate and dark chocolate are combined into one tasty, fancy treat. Features a full-color logo. Send as a thank-you gift or a sales call follow-up. From AP Specialties, asi/30208, 866-258-6647.

4. IN THE BOX.

Gift box includes your choice of two of the following: milk chocolate raisins, milk chocolate malt balls, milk chocolate peanuts, rainbow delight mix and gummy bears. Suggest this for gift programs. From Chocolate Inn, asi/44900, 800-526-3437.

5. EYE CANDY.

Cylindrical bottle comes filled with either Jelly Belly jelly beans, Tootsie Rolls or Dubble Bubble bubble gum. Features a 5" x 6" silk-screen imprint. Great for school fundraisers. From Dard Products, asi/48500, 847-328-5000.

1. EUREKA.

Lightbulb comes filled with approximately 40 purple, blue, red or white mints. From Illini, asi/62190, 800-935-5472.

2. IN THE NAVY.

Navy blue gift box contains 12 Lindt-Lindor chocolate truffles. Logo is foil-stamped in gold or silver on the front. Includes a matching bow. Ideal as a table favor or a small thank-you gift. From Maple Ridge Farms, asi/68680, 800-477-5577.

3. BON APPETIT.

Each chocolate on tray is individually wrapped and imprinted. Choose from stock designs or custom molds. Chocolate is available in single pieces, a double pack or a large 1. 5-oz. bar. Send these as thankyou gifts. From A La Carte, asi/30350, 800-723-2370.

4. EARTH-FRIENDLY.

Wooden cylinder made of 100% eco-friendly bamboo contains Lindt, Ghirardelli and Green and Black’s Organic chocolate pieces. Features inside plastic sleeve and metal clasp for storing other food products. Pitch this for an environmental campaign. From Nouv-Incentive Gourmet, asi/74390, 973-882-8850.

5. SUGAR AND SPICE.

Cinnamon bears are covered with milk chocolate and packaged in a 6-oz. Bag with a white or metallic label. A sweet idea for hotels, zoos or restaurant promotions. From Snugz/ USA, asi/88060, 888-447-6840.

6. SOFT AND SWEET.

Fluffy marshmallows are infused with Tahitian vanilla and available in cocoa-dusted or chocolateenrobed flavors. From Provender International Corp., asi/79975, 800-678-5603.



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